How segment fees work

Marketplace Vendors
Last Updated: February 12, 2026

You can make your segments available to Marketplace Partners so that they can target these segments in deals. When an impression occurs on a deal using your segments, you can collect a fee called a Marketplace Vendor Fee. If a Marketplace Partner targets multiple segments in the deal, you will receive the highest applicable fee.

The following explains how vendor fees are applied in various scenarios.

Segments active on the dealHow it worksTotal fee applied

In this scenario, a single segment from Data Partner A has activated the deal, just the fee for this segment would be applied.

$1.00

In this scenario, two segments from Data Partner A have activated the deal. The highest fee associated with the segments would be applied.

$2.00

Segment fee reporting

Index will remit payment for using your data on our exchange. You will receive a month-end statement which includes your total revenue and a report detailing revenue earned per segment. You will be paid based on your contractual payment terms.