Getting started for publishers

Index Exchange (Index) provides various integration options to make it as easy as possible for publishers to monetize content across all inventory types such as web, mobile app, and STV Streaming TV (STV). Video content that is shown across any device with an internet connection, for example a Connected TV (CTV).. To help you find the optimal integration type, read through the following steps to find the option that best suits your technology and requirements.

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Choose your starting point.

If you are a publisher The owner of a website or app where advertisements are served. without your own in-house ad serving technology, proceed to step 2.
If you are a reseller or you have built your own in-house ad serving technology, see Integrate with Index as a publisher using OpenRTB.

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Choose your integration option.

For a list of all supported integration options, see Integrating with Index.
For a summary of the formats supported by each integration type, see the following:
- Formats supported by direct integration options
- Formats supported by third-party integration options