Troubleshoot and optimize your deals

To help you optimize your private marketplace activity, you can run tests to help identify whether a deal is sending bid requests, receiving bid responses, and also to verify that it is winning impressions in your ad server.

Note: If you have deals that are using inventory groups, you may not be able to run deal diagnostic tests for these deals.

  1. Enter your email address and password to log in to the Index UI at If you don’t have login credentials, see Log in to the Index UI.

  2. If you have more than one account, select the account that you want to access.

  3. Go to Private Market > Deal Diagnostics.

  4. To diagnose a deal from the Deals page screen, click in the Actions column, click .

  5. In the Diagnose Deal section, click any of the following tests to view the diagnostics:

    Test Description
    Deal setup Runs a group of deal setup tests to make sure that there are no problems with how you set up the deal.
    DSP Helps you to understand what could be wrong with the deal that might prevent a buyer (demand-side platform) bidding on it.
    Campaigns Lists all the campaigns that are bidding on the deal, highlighting which ones are not able to spend due to a particular problem. This list can be empty if no campaigns were found because the buyer is not bidding.
    GAM Takes insights from your Google Ad Manager for deals that have key-value pairs on dedicated line items. These scans only work for deals that are placed on dedicated line items with key-value pairs.