We recommend that you follow these best practices when you integrate with Index Exchange (Index) to receive outstream An ad placement where the video is not the focal point of the screen and plays with sound-off by default. They can display before, between, or after text, or accompanying streaming content (pre-roll, mid-roll, and post-roll ads), as an interstitial ad, or display as a standalone ad such as slideshows or native feeds. video demand:
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At the time of integration, inform your Index Representative how you want to display outstream video ads. For more information about displaying outstream video ads, see Displaying outstream video ads.
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If you want to use Index’s video ad unit to display outstream video ads, set up your configuration according to the steps provided in the Index’s outstream video player section on the Prebid site.
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We recommend that you create unique site IDs for different video placements that are separate from existing display placements.
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To send floor A pricing control used by publishers and exchanges to set a minimum sale price on inventory. values to Index, we recommend that you set floors in your Prebid.js An open-source library for publishers to implement header bidding on their websites and manage multiple header bidding partners. configuration using the Price Floor module.
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Review the required and recommended fields for outstream video inventory in bid requests. For more information about recommended signals, see Recommended fields to send for outstream video inventory in OpenRTB bid requests.
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Make sure that you have implemented Index Exchange authorization in ads.txt A file that a publisher provides on their site which lists all of the sellers that are authorized to sell their inventory. Ads.txt adheres to the IAB Tech Lab's Authorized Digital Sellers standard that provides transparency into the supply chain, helps prevent domain spoofing, and disallows unauthorized reselling of inventory. and app-ads.txt A file that a publisher provides on their app which lists all of the sellers that are authorized to sell their inventory. App-ads.txt.txt adheres to the IAB Tech Lab's Authorized Digital Sellers standard that provides transparency into the supply chain, helps prevent domain spoofing, and disallows unauthorized reselling of inventory.. For more information about the implementation, see Ads.txt and app-ads.txt exchange policy.
