Delete a people-based identifier

You can use the Blackbird API to delete a people-based identifier from an identity graph when a user requests to opt out of people-based advertising.

Before you begin: Make sure that you have a service user account id and secret. These are required to authenticate with the API. If you do not have a service user account id and secret, contact your Index Representative.

  1. Create an access token so you can authenticate with the API. For instructions, see Authentication in the Index API reference.
  2. Delete the people-based identifier. For example requests and responses, see Delete people-based identifiers in the Index API reference.
  3. URL Structure:

    Method: DELETE

    Request parameter Type Required? Description
    p_id String Required The people-based identifier to be deleted.
    providerID Integer Required The ID of the graph provider.