Controlling traffic volume and routing

DSPs
Last Updated: February 12, 2026

DSPs can determine how to control their traffic volume and routing in the following ways:

  • QPS configuration: Set a QPS limit to control traffic volume that you want to receive from Index Exchange (Index) and reduce traffic load.
  • Routing: Set up regional bidding endpoints that are closer to Index's ad servers. This helps reduce latency and timeouts.