Integrate with Index using Prebid Server

Prebid Server allows publishers to retrieve demand from Index Exchange (Index) and other compatible SSPs and exchanges, through one server-to-server parallel bidding integration.

Publishers can use Prebid Server A server-to-server parallel bidding integration to retrieve demand from Index and all other SSPs and exchanges. in any of the following ways with Index. Index’s adapter supports all the options.

Options	Description
Web environment	If you want to call Index from a web environment, you can use Prebid.js An open-source library for publishers to implement header bidding on their websites and manage multiple header bidding partners. to call Prebid Server, and then Prebid Server uses our server-side A process where the header bidding takes place on an external server, as opposed to bidding from a browser. This is also called as server-to-server (S2S) header bidding. adapter to call Index. This reduces workload on the browser. For set up instructions, see our adapter documentation Call Index from a web browser on the Prebid website.
Mobile apps	In mobile apps, you can use the Prebid Mobile SDK to call Prebid Server and then Prebid Server uses our server-side adapter to call Index. For set up instructions, see our adapter documentation Call Index from Prebid Mobile SDK on the Prebid website.
STV Streaming TV (STV). Video content that is shown across any device with an internet connection, for example a Connected TV (CTV)./long-form video Video content with a duration that is generally longer than ten minutes, during which viewers see TV-style ad breaks. environment	In STV apps and other long-form Video content with a duration that is generally longer than ten minutes, during which viewers see TV-style ad breaks. video environments, you (or the SSAI Server-Side Ad Insertion (SSAI). The technology that combines ads into a video file on the server-side, then delivers video content with the ads embedded to the video player as one file. Also known as server-side ad stitching. vendor) can make a call to Prebid Server using OpenRTB An open industry standard for communication between buyers and sellers of online advertising in real-time bidding auctions. It's published by the IAB., and then Prebid Server uses our server-side adapter to call Index. For set up instructions, see our adapter documentation Call Index from CTV/long-form video environment on the Prebid website.
Any other server-to-server OpenRTB environment	In any other server-to-server OpenRTB environment, you can send OpenRTB bid requests to the Prebid Server host of your choice. For set up instructions, see our adapter documentation Call Index from any other server-to-server OpenRTB environment on the Prebid website.