Integrate with IX as a DSP using OpenRTB

DSPs can integrate with Index Exchange (IX) through the OpenRTB API. To integrate with IX, complete the following steps:

Step 1

Review and meet the technical requirements checklist.

Step 2

Review demand quality guidelines.

Step 3

Verify that your demand meets IX ad quality standards.

Step 4

Test your DSP integration and go live.

Step 5

Configure bidding options based on business needs and preferences.

Step 6

Enhance your integration using bidding optimization strategies.