Before you begin: If you are a new Data Vendor A type of Marketplace Partner that owns data segments that can be used by Index customers for a fee., you will need to complete the steps for Getting started as a Data Vendor.
You can use the Data Vendor Ecosystem in the Index UI The Index UI at app.indexexchange.com that allows you to manage integration settings, such as inventory, campaign, and deal settings. to monetize your segment data, control the pricing and permissions for your segments, and make your segments available to be targeted in Marketplace Packages by Marketplace Partners The owner of an Index Marketplace that curates their media solutions within the Index Marketplace and packages these offerings to bring incremental demand to publishers. For example, a Marketplace partner could be a media agency, a data provider, or retail media network..
In the Data Vendor Ecosystem, you can do the following:
- You can view the segments that you have registered.
- You can register a segment to make your data available in the Index system, where your segments can be targeted in Marketplace Packages, earning you a fee. You can also control the permissioning of your segments, and either make them publicly available, or only available to certain Marketplace Partners.
- Once your segments are registered, you can edit a single segment, or edit multiple segments as necessary.
