As users increasingly consume streaming video content on screens of various sizes, video advertising is evolving and video budgets are on the rise. Index Exchange (Index) offers a variety of solutions for Media Owners to participate in and benefit from today’s rich video marketplace. Index can help you monetize video on the following channels:
| Video channel | Description |
|---|---|
Web | Content that is displayed to users in a web browser. This includes short-form and long-form content in instream players, as well as outstream. Index can help you monetize this supply with both podded and non-podded video ads. For more information about the integration options that are available for web, see Monetizing video for web. |
Mobile apps | Content that is displayed to users within a mobile application and runs on devices such as smartphones, tablets, and smartwatches. Index can help you monetize this supply with both podded and non-podded video ads. For more information about the integration options that are available for mobile apps, see Monetizing video for mobile apps. |
STV apps | Content that is displayed to users within a television set that is connected to the internet, through a streaming device, or game console. Index can help you monetize this supply with both podded and non-podded video ads. For more information about the integration options that are available for STV apps, see Monetizing video for STV apps. |
For more information about what integration options are available for each video channel, see Formats supported by direct integration options and Formats supported by third-party integration options.